Performance Marketing Built on Data, Powered by AI
HV Group Affiliates LLC is a US-based performance marketing agency specializing in direct-response advertising for DTC health, wellness, and supplement brands. We combine deep expertise in paid media with proprietary AI-powered technology to deliver measurable, scalable results.
Founded with the belief that advertising should be accountable to real business outcomes — not vanity metrics — we built our entire operation around data-driven decision-making, compliance-first creative production, and multi-platform media buying excellence.
Our Team
Hugo Aguera Viana
Founder & CEO
Direct response advertiser and performance marketing strategist. Hugo has overseen over $15M in paid acquisition campaigns across Meta, Google, and Native networks, specializing in compliance-first scaling for health and wellness offers. He leads the HV Group team in building AI-native tools and analytics infrastructure to automate and scale campaign operations.
A Global, Distributed Team
Performance Marketing Specialists
Our leadership team brings deep expertise in direct-response marketing, performance analytics, and AI-native operations. With extensive experience managing multi-million dollar ad campaigns across Meta, Google, TikTok, and Native platforms, we focus on building systems — not just campaigns — to scale operations with precision and consistency. Our team spans media buying, creative production, compliance review, and data engineering.
Our Approach
We don't just run ads — we build performance infrastructure. Our proprietary operations platform integrates AI agents for copywriting, compliance scanning, creative QA, and real-time analytics. This technology layer gives our media buying team superhuman speed and precision, allowing us to test more angles, catch compliance issues before they become problems, and scale winning campaigns faster than traditional agencies.
Every element of every campaign — from headline copy to audience targeting to creative format — is tracked, attributed, and optimized. We believe in radical transparency with our partners: you see the same data we see, and every decision is backed by evidence.
Our Values
🎯 Results Over Activity
We measure success by revenue generated, not campaigns launched. Every dollar of ad spend is accountable to a business outcome.
🔒 Compliance Is Non-Negotiable
Every piece of creative passes through automated and human compliance review. We protect our partners' brands and our platform accounts.
📊 Data-Driven Always
Intuition starts the hypothesis. Data validates it. We kill losers fast and scale winners with confidence.
Where We Are
🇺🇸 United States — Wyoming
HV Group Affiliates LLC
30 N Gould St Ste N
Sheridan, WY 82801, USA
EIN: 61-2347992
contact@hvaffiliates.com